Page Industries Ltd., located in Bangalore, India are the exclusive licensees of JOCKEY International Inc. (USA) for manufacture and distribution of the JOCKEY® brand Innerwear/Leisurewear for Men and Women in India, Sri Lanka, Bangladesh ,Nepal and UAE. Page Industries is also the exclusive licensee of Speedo International Ltd. for the manufacture, marketing and distribution of the Speedo brand in India
The company was set up in 1994 with the key objective of bringing the world renowned brand "JOCKEY®" to India. Its promoters, Genomal family, who have been associated with JOCKEY International Inc. for 50 years as their sole licensee in the Philippines. Page Industries became a public company in March 2007 and is quoted in the Bombay Stock Exchange and the National Stock Exchange of India.
In the early 1990s, when globalization was just unfolding in India, innerwear was a low involvement category for consumers. There was no organized international innerwear brand retailed in India. Page Industries Ltd identified this need and introduced a wide range of quality products for men and women employing modern global marketing and distribution methods.
The company commenced operations in the year 1995 with the manufacturing, distribution and marketing of Jockey® products. As of end of July 2012, the company’s workforce numbered 13,000 people with manufacturing operations spread over ten plants in Bangalore, totaling 1,050,000 square feet of space. Page Industries commands wide spread pan India distribution encompassing over 23,000 plus retail outlets in 1,200 cities and towns and has revolutionized the innerwear market by launching exclusive JOCKEY® outlets across India numbering 79 as of September 2012.
In 2005 and 2009, the company was awarded the "best licensee of the year" by Jockey International Inc., as recognition for its outstanding achievement in establishing and strengthening the JOCKEY® brand as a market leader in India.
In 2010, the Company bagged the "International Licensee of the Decade" award for achieving record growth year after year, offering world class products and maintaining global quality standards across all operations.
Page Industries was honoured by Jockey International Inc. with the ‘International Licensee of the year’ award for 2012-2013, outperforming 140 other countries where the Jockey brand is present. This award was given in recognition of outstanding brand building, consistent healthy growth in sales, and remarkable product development and innovation in our markets.
The year 2012 has also seen Page Industries add another feather to its cap by becoming the exclusive licensee of Speedo International Ltd. for the manufacture, marketing and distribution of the Speedo brand in India. Speedo products include swimwear, water shorts, apparel, equipment and footwear. The Speedo brand is now available in 410 stores including large format stores in 12 cities and two Speedo exclusive brand outlets located in Delhi and Bangalore.
Speedo is the number one brand and product choice for swimmers around the world. While swimwear in India is still at a nascent stage, the prospects for this category are exciting. Page Industries is proud to partner with this brand and are sure that with Speedo’s product technology and marketing leadership, juxtaposed with Page Industries’ expertise in manufacturing and distribution, this will be a very promising partnership.